Incorporating Barre Fitness Into Your Fitness Studio Business

The fitness industry has exploded in recent years. In the U.S., total revenues reached 27 billion U.S. dollars last year. Recent marketing aimed at fighting obesity, as well as trends toward improving health and fitness, have contributed to this market rise.

The low level of market concentration has made a variety of fitness niches accessible in local communities. Only 18 percent of total revenue in 2016 was from the top four largest players in the fitness industry, while small speciality gyms and independently-owned fitness businesses made up the rest.

In recent years a lot of fitness centers have been introducing more diverse fitness programs into their studios as a way of attracting more customers, one of the most popular program has been Barre Fitness classes.

What is Barre Fitness

Barre Fitness training combines elements of functional training, Yoga, Dance and Pilates where moves are choreographed to motivating music. In ballet, the “Barre” is the wooden bar that they hold onto when they’re doing their warm-up exercises. If you’ve ever taken a ballet class then you know these warm-up exercises can bring you to your knees. You get an exceptional leg workout and, surprisingly, you get a good arm and core workout too.
Barre Fitness takes this concept a bit further into a total body workout that uses the ballet barre to perform small, isometric movements, which burn fat, sculpt muscles and create long, lean physiques.

The small, super-controlled movements that take place in barre classes reduce pressure on your joints, tendons, ligaments and spine. By doing barre regularly, you’ll also notice a remarkable improvement in your core strength and posture. While a tight core will give you a taller appearance, it will also keep you safe from injuries.
Barre’s tiny motions, many reps, intentional squeezes and pulses (otherwise known as isometric moves) are designed to fatigue muscles to failure. Embrace the shaking as it’s totally natural for your muscles to quiver uncontrollably – it means you are exhausting that muscle and forcing it to tone.
Barre classes target the core muscle groups that are neglected in conventional strength training, in a variety of interesting ways.For example, skiers and snowboarders may notice enhanced knee alignment, improved balance and greater quad and hamstring recruitment. If you’re a golfer or tennis player, you just may experience greater hip openness and movement allowing for a better swing. Runners can attain increased endurance, faster PR times and reduced impact on joints

History Of Barre

The history of Barre is a little difficult to trace. According to most resources, Barre workouts originated in London when German dancer Lotte Berk developed a series of exercises based on her dancing experience. Her goal was to increase strength and flexibility.

In the 1970’s the Barre workout came to the United States, where it has been fine-tuned and tweaked by many different fitness and dance experts. Today, it’s one of the most popular workouts for celebrities like Kelly Ripa, Madonna, Zooey Deschanel, Sofia Vergara, Drew Barrymore, Anna Paquin, Natalie Portman and more.

Getting Certified As A Bar Fitness Instgructor

Before you can teach Barre fitness you must be trained in the practice and be certified by a recognized training organisation. The premier training organisation for Barre Certification is the International Ballet Barre Fitness Association (IBBFA). IBBFA Barre Certification is the world’s leading and most extensive Barre training option that is fully available online. In addition to the unlimited online support students receive, all members get access to a closed Facebook group – a great resource for connecting with others.

Once instructors become certified, they can start teaching right away, each member is issued with an IBBFA Credentials (ID Card & Online Directory) to show instantly verify instructors credentials, so they can start building their classes sooner. Certified instructors can teach anywhere in the world. Instructors have complete flexibility over how they teach classes. They can design their own program so that they are tailored to their clients’ specific needs. This increases retention and even one retained member would pay for this program over 6 months period.

If you are considering expanding your fitness business this is a good time to start the process, there is an ever increasing demand from the public for Fitness Centers in their locality with flexibility in opening hours to suit busy working lives. People are more aware of the need to take care of their fitness in order to improve their health and are will to spend money on their well being and ensure they have healthy lifestyles for as long as possible.

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